Articles From the Team

Law firms and communication touchpoints

Effective communication is a vital tool for anyone. It can mean the difference between sealing an opportunity and missing out on one; succeeding or failing.

It’s crucial to communicate effectively to ensure your firm achieves its goals.

Clients

Communication is particularly important in law firms where there are various and multiple stakeholders. Effective communication with clients is sometimes overlooked by lawyers: often discussed, less often practised. In the absence of effective communication, lawyer-client relationships disintegrate rapidly.

On-boarding

The same can be said when you’re onboarding new employees. It’s important to keep a good line of communication open because strong skills in this area – based around a simple understanding of human psychology – are essential to a successful and lasting relationship.

Hiring

At the interview stage, you expect a candidate to know their experience and talk through their CV. Likewise, a good interviewer clearly explains (in detail) information about the business and answers any specific questions regarding the firm’s services, where they’ll fit within your company structure, or even how they’ll progress.

Employees

Communication within your business is equally important. It can help foster a good working relationship between the business and staff, which can, in turn, improve morale and efficiency and in effect ensure you retain your best employees!

You must also remember that effective communication includes an ability to listen, process and adjust any answer you may give based on the previous thread of conversation.

Recruitment approach

It’s a common theme across a number of different industries that recruiting staff is proving tougher and tougher. We’re living in a nation of more and more retirees, with less and fewer Gen-Xers to take their place. The upshot? War for the limited resource that’s left. As businesses try to up the pace with their training of Millennials, you’ll have to get serious when it comes to attracting the best talent in the market.

Today’s job-seeker approaches their search with tact. Most active candidates find and follow businesses they’re looking to work for on social media platforms such as LinkedIn, Twitter and Facebook and more recently, Instagram, so to ensure your external communication is effective, you need to know who you’re targeting.

Different candidates will use different methods of research when choosing who they approach and those who are more visible tend to fair better when attracting top talent.

BCL Legal can help your business to grow, or give you an idea where you might be going wrong in your recruitment process and/or your ability to retain your staff.